Traction Books

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Traction


Traction
  • Author : Gabriel Weinberg
  • Publisher : Penguin
  • Release : 2015-10-06
  • ISBN : 9780698411876
  • Language : En, Es, Fr & De
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Most startups don’t fail because they can’t build a product. Most startups fail because they can’t get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably acquired, hundreds of others sputter and die. Smart entrepreneurs know that the key to success isn’t the originality of your offering, the brilliance of your team, or how much money you raise. It’s how consistently you can grow and acquire new customers (or, for a free service, users). That’s called traction, and it makes everything else easier—fund-raising, hiring, press, partnerships, acquisitions. Talk is cheap, but traction is hard evidence that you’re on the right path. Traction will teach you the nineteen channels you can use to build a customer base, and how to pick the right ones for your business. It draws on inter-views with more than forty successful founders, including Jimmy Wales (Wikipedia), Alexis Ohanian (reddit), Paul English (Kayak), and Dharmesh Shah (HubSpot). You’ll learn, for example, how to: ·Find and use offline ads and other channels your competitors probably aren’t using ·Get targeted media coverage that will help you reach more customers ·Boost the effectiveness of your email marketing campaigns by automating staggered sets of prompts and updates ·Improve your search engine rankings and advertising through online tools and research Weinberg and Mares know that there’s no one-size-fits-all solution; every startup faces unique challenges and will benefit from a blend of these nineteen traction channels. They offer a three-step framework (called Bullseye) to figure out which ones will work best for your business. But no matter how you apply them, the lessons and examples in Traction will help you create and sustain the growth your business desperately needs. From the Hardcover edition.

Traction


Traction
  • Author : Gabriel Weinberg
  • Publisher : Penguin UK
  • Release : 2015-10-06
  • ISBN : 9780241242551
  • Language : En, Es, Fr & De
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In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth 'Anyone trying to break through to new customers can use this smart, ambitious book' Eric Ries, author of The Lean Startup Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. It's how consistently you can grow and acquire new customers. Traction will teach you the nineteen channels you can use to build a customer base, and offers a three-step framework to figure out which ones will work best for your business. No matter how you apply them, the lessons and examples in Traction will help you create and sustain the growth your business desperately needs. 'Here is the inside scoop, the latest, most specific tactics from the red-hot centre of the Internet marketing universe. From someone who has done it. Twice' Seth Godin, author of Linchpin

Electric Traction Motive Power and Energy Supply


Electric Traction   Motive Power and Energy Supply
  • Author : Andreas Steimel
  • Publisher : Oldenbourg Industrieverlag
  • Release : 2008
  • ISBN : 3835631322
  • Language : En, Es, Fr & De
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This book conveys mechanical fundamentals of electric railway propulsion, which includes rail-bound guidance, transmission of traction effort from wheel to rail under the influence of non-constant levels of adhesion and the transmission of motor torque to a spring-mounted and thus sliding drive set.

Recherche Pour Le D veloppement de la Traction Animale en Afrique de L Ouest


Recherche Pour Le D  veloppement de la Traction Animale en Afrique de L Ouest
  • Author : West Africa Animal Traction Network. Workshop
  • Publisher : ILRI (aka ILCA and ILRAD)
  • Release : 1993-01-01
  • ISBN : 9290532769
  • Language : En, Es, Fr & De
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Animal health; Diversified uses of animal traction; Harnessing and implements; Management; Nutrition; Research methodoloby; Socio-economic aspects; Technology transfer; Regional and miscellaneous; Workshop synthesis; Poster abstracts.

The Traction Engine


The Traction Engine
  • Author : James H. Maggard
  • Publisher : Lulu.com
  • Release : 2008-09
  • ISBN : 9781935327028
  • Language : En, Es, Fr & De
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Developed in the late 1850s, the traction engine revolutionized the agriculture industry. James H. Maggard, an authority on steam power, wrote The Traction Engine for the ¿rough and tumble engineers¿ tasked with operating these machines in the field. That was not an altogether easy task, even for a seasoned professional. Breakdowns, boiler explosions, and injury could result, if one was inattentive. This reprint of the 1900 edition of the book features expanded chapters on the subject of threshing machines and the new internal combustion engine models.