Description : Features articles on the contributions made by Henry Ford to American management, including coverage of his life and the history of the Ford Motor Company.
Description : In 1903, Henry Ford founded the Ford Motor Company in a small Detroit workshop. Five years later, he introduced the Model T and met with extraordinary commercial success. Between 1910 and 1914, he developed mass production and made the conveyor a symbol of the auto-industrial age. Then, in 1914, Ford acquired an overnight reputation as humanitarian, philanthropist and social reformer; and simultaneously infuriated the business community and stunned social reformers with his announcement of the outrageous Five Dollar Day. More than simply high-wage policy, the Five Dollar Day attempted to solve attitudinal and behavioral problems with an effort to change the worker’s domestic environment. Half of the five dollars represented “wages” and the other half was called “profits”—which the worker received only when he met specific standards of efficiency and home life that accorded with the ideal of an American way of life which the company felt was the basis for industrial efficiency. The unique and short-lived Ford program did not succeed, yet its significance as an early managerial strategy goes beyond the boundaries of success or failure. The Ford Motor Company was uniquely situated in the historical evolution of labor management and industrial technology, and this readable study of that evolution, which highlights the Ford workers, is a chapter in the larger history of labor and work in America.
Description : THE INSIDE STORY OF THE EPIC TURNAROUND OF FORD MOTOR COMPANY UNDER THE LEADERSHIP OF CEO ALAN MULALLY. At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the taxpayer lifeline, but Ford decided to save itself. Under the leadership of charismatic CEO Alan Mulally, Ford had already put together a bold plan to unify its divided global operations, transform its lackluster product lineup, and overcome a dysfunctional culture of infighting, backstabbing, and excuses. It was an extraordinary risk, but it was the only way the Ford family—America's last great industrial dynasty—could hold on to their company. Mulally and his team pulled off one of the greatest comebacks in business history. As the rest of Detroit collapsed, Ford went from the brink of bankruptcy to being the most profitable automaker in the world. American Icon is the compelling, behind-the-scenes account of that epic turnaround. On the verge of collapse, Ford went outside the auto industry and recruited Mulally—the man who had already saved Boeing from the deathblow of 9/11—to lead a sweeping restructuring of a company that had been unable to overcome decades of mismanagement and denial. Mulally applied the principles he developed at Boeing to streamline Ford's inefficient operations, force its fractious executives to work together as a team, and spark a product renaissance in Dearborn. He also convinced the United Auto Workers to join his fight for the soul of American manufacturing. Bryce Hoffman reveals the untold story of the covert meetings with UAW leaders that led to a game-changing contract, Bill Ford's battle to hold the Ford family together when many were ready to cash in their stock and write off the company, and the secret alliance with Toyota and Honda that helped prop up the American automotive supply base. In one of the great management narratives of our time, Hoffman puts the reader inside the boardroom as Mulally uses his celebrated Business Plan Review meetings to drive change and force Ford to deal with the painful realities of the American auto industry. Hoffman was granted unprecedented access to Ford's top executives and top-secret company documents. He spent countless hours with Alan Mulally, Bill Ford, the Ford family, former executives, labor leaders, and company directors. In the bestselling tradition of Too Big to Fail and The Big Short, American Icon is narrative nonfiction at its vivid and colorful best.
Description : Managing and Marketing Technology provides managers and students with a valuable insight into the relationship between technology, product development, marketing and management.
Description : The Color Line and the Assembly Line tells a new story of the impact of mass production on society. Global corporations based originally in the United States have played a part in making gender and race everywhere. Focusing on Ford Motor Company’s rise to become the largest, richest, and most influential corporation in the world, The Color Line and the Assembly Line takes on the traditional story of Fordism. Contrary to popular thought, the assembly line was perfectly compatible with all manner of racial practice in the United States, Brazil, and South Africa. Each country’s distinct racial hierarchies in the 1920s and 1930s informed Ford’s often divisive labor processes. Confirming racism as an essential component in the creation of global capitalism, Elizabeth Esch also adds an important new lesson showing how local patterns gave capitalism its distinctive features.
Description : Life Is Management takes the principles of influence and persuasion into the role of management. Many books have been written on leadership, but few address the actual execution of the day-to-day world of management. This book is a comprehensive new approach to coaching behavioural change that will get extraordinary performance from everyone. It helps managers get their people to:• ask for the business,• take ownership of their targets,• become more entrepreneurial in customer service,• work more effectively together to reduce costs,• and much more. We all manage many things in life, and yet when we get the title and the responsibilities, we seem to forget what got us there in the first place. Through practical yet simple solutions, Life Is Management helps managers resolve everyday issues, and the results will be clear: improved performance and an accelerated career path.
Description : MANAGING QUALITY SERVICE IN HOSPITALITY: HOW ORGANIZATIONS ACHIEVE EXCELLENCE IN THE GUEST EXPERIENCE, 1st edition teaches the concept and principles of treating customers as guests and creating a WOW experience for them. Many other texts in this subject area skip over guest-focused service strategy in hospitality or service organizations. This text fully covers the topic of managing hospitality organizations by using academic studies and real life experience from companies like Walt Disney Company, Marriott, Ritz-Carlton, Darden Restaurants, Southwest Airlines and many others. The text is written in three sections: strategy, staffing, and systems. Each chapter includes suggested hospitality activities for students in which students are encouraged to visit local organizations to talk with guests, employees and managers to obtain a variety of perspectives on the guest experience. Other activities will have students going to the internet to visit established sites for hospitality organizations. Real and hypothetical hotels, restaurants, and other business types found in the hospitality industry are included as case studies giving the opportunity for discussion of hospitality concepts and principles. Ethics in Business segments encourage students to analyze ethical issues associated with chapter topics. Each chapter opens with learning objectives and ends with Lessons Learned, review questions, Ethics in Business, activities, and case studies. The included Instructor’s Guide provides answers to the end-of-chapter questions and to the discussion questions following the chapter cases, additional field exercises in hospitality, true-false and multiple-choice quizzes, and additional material to assist the instructor in preparing course outlines and lesson plans, providing the best known about managing hospitality organizations big or small. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Description : No company is an island in the world of business. Each company is locked into a complex network of relationships with its customers, suppliers and other counterparts. What happens in these relationships is critical to the success of any business. Managing a company's relationships and its position in the network is a central, but often misunderstood aspect of business. This new edition of Managing Business Relationships aims to help managers and students understand the reality of business networks and how to manage in them. It has been entirely rewritten to include the latest thinking and research from the IMP (Industrial Marketing and Purchasing) Group and includes new chapters on Intermediation in Business Networks, the Economics of Business Relationships and the Practice of Business Networking. Features: • Provides a structured way to understand business networks and their meaning for the practicing manager. • Offers a complete analysis of management in different relationships including those with customers, suppliers, distributors and development counterparts. • Presents a practical analysis of the problems and choices that managers face in developing and changing their relationships and a guide to the critical skills of business networking. The book is vital reading for students of business marketing, purchasing, business networks and relationship management. It is also a valuable resource for all managers operating in business networks, including those in marketing, purchasing, strategy, technical development and distribution.
Description : Part of a series which aims to reflect the changing face of the economic climate and business world. The books contain the latest information and thinking in their areas. Including economics and business, the books in this series give coverage on individual topics for today's student. The texts are specifically focused to the needs of AS, A level and first year undergraduate students looking for information on particular areas. Studies in Economics and Business builds on the success of the established economics series, Studies in the UK Economy. The books follow the same popular structure and layout of the SUKE series.